Our top management is responsible for more than 70,000 employees in over 40 countries across the globe. It defines the long-term strategy of our company.

In order to offer our worldwide customers innovative solutions quickly and flexibly, we have organized Arvato into seven units – the solution groups: CRM Solutions for the area of customer relationship management, SCM Solutions for supply chain management solutions, and the solution groups of Financial Solutions, IT Solutions, Digital Marketing, Print Solutions, and Replication. Our core markets are Germany, France, the UK, Spain, China and the US, with a further focus on the growth regions India, Poland and Turkey.

Corporate Management

Fernando Carro

Chief Executive Officer

Fernando Carro has worked in various management positions at Bertelsmann since 1993 and has been a member of the Group Management Committee since 2012. Most recently, he served as President Latin America and Spain, in charge of Bertelsmann businesses on the Iberian Peninsula and the company's expansion in the South American growth markets.

In addition, he was responsible for Bertelsmann’s club and direct-marketing businesses since 2007 and from 2007 to 2011 was CEO of Bertelsmann’s former Direct Group division. After training as an industrial manager and studying industrial engineering at the Technische Universität in Karlsruhe, Carro initially worked as a sports journalist.

He joined Bertelsmann via the company's Corporate Junior Executive Program. Just one year after joining, Carro became Managing Director of the specialist information publisher Etrasa in Madrid, then in 1998 Managing Director of Heinrich Vogel Verlag in Munich. In 1999 Carro was appointed to the divisional Executive Board of Bertelsmann Springer, before moving to Barcelona two years later as Managing Director of Círculo de Lectores. He became a member of the divisional Board of Direct Group in 2005 and at the same time took over the operational management of the German Clubs as CEO. In July 2015 he became CEO of Arvato.

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Rolf Hellermann

Chief Financial Officer

Rolf Hellermann has served as Head of Bertelsmann’s Corporate Controlling and Strategy department since 2012. In this role, he is a permanent guest on Bertelsmann’s Executive Board and Group Management Committee and on the Boards of RTL Group and Penguin Random House. Since last year, his area of responsibility has also included Corporate Business Development tasks, including the implementation of strategic Group initiatives.

After studying business administration in Vallendar, Los Angeles and Nancy, Hellermann completed his studies with a doctorate from the WHU – Otto Beisheim School of Management. Immediately afterwards, in 2004 he joined Bertelsmann’s Corporate Controlling and Strategy department and in 2008 was appointed Vice President in charge of corporate controlling and investment controlling for Random House, Arvato and Direct Group. During his Bertelsmann career, Hellermann has also completed postings at RTL Group in Luxembourg and Gruner + Jahr in Hamburg. In July 2015 he became CFO of Arvato.

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Solution Group Management

Andreas Krohn

CRM Solutions

Andreas Krohn has been the head of CRM Solutions at Arvato since December 2014. He was born in 1959 in Westerstede, Germany.

Krohn began his professional career at Arvato after studying business in London, Reutlingen and Fontainebleau as an assistant to the management of Mohn Media. After serving in further management positions, he switched to Arvato Services in 1995. From here on, he concentrated on the rapidly expanding airline business, which he used as the basis for expanding the company’s business with customers from the tourism industry over the following years. He also oversaw the development of Arvato’s service segment in Asia during the same time. Krohn was responsible for all of Arvato’s CRM activities in Germany in 2013 and 2014. In December 2014 he took over the company’s international CRM activities bundled under the CRM solution group.

In his new position, Krohn is strengthening his focus on the strategic realignment, international cooperation and digital transformation of Arvato’s global CRM business.

Krohn is married and has three children.

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Frank Schirrmeister

SCM Solutions

"At Arvato, entrepreneurial freedom and great teamwork form the ideal basis for mastering the diverse tasks and challenges we and our customers face every day."

Frank Schirrmeister has been a member of the Arvato Executive Board since August 2014 and is head of the Arvato SCM solution group. He was born on April 29, 1965, in Herne, Germany.

After studying electrical engineering at the Rhineland-Westphalian Technical University (RWTH) in Aachen, he began his career as a senior adviser at the Arthur Andersen & Co. consultancy firm (now Accenture).

In 1994 Schirrmeister moved to Arvato, where he held management positions in Gütersloh and Versmold. In 1999 he was appointed vice president with responsibility for the global business operations of the Arvato client Microsoft. He has served as CEO of Arvato distribution GmbH since 2004.

Schirrmeister lives in Bielefeld with his wife and two children.

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Frank Kebsch

Financial Solutions

Frank Kebsch, CEO Arvato Financial Solutions has been working at different subsidiaries of Arvato Financial Solutions since 2000. He was born on September 15, 1965 in Dortmund.

He studied Economy at the Ruhr University in Bochum and started his career as a Key Account Manager at the Westfalenbank AG in Bochum. In 2000 he moved to the BFS finance GmbH, an Arvato Financial Solutions company, where he held successive management positions for the next years. From 2000 to 2001 he was Head of Credit Department at the BFS finance GmbH. Until 2005 he was the responsible Managing Director at the BFS risk management GmbH and the BFS risk & collection GmbH. In 2005 he was nominated to be the Managing Director and Head of Collection for the total group. Between February 2014 and Mai 2016 he has been the responsible CEO for the Region Central Europe at Arvato Financial Solutions. Kebsch has been CEO of Arvato Financial Solutions since June 2016.

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Matthias Moeller

IT Solutions

As CEO of Arvato Systems Matthias Moeller is responsible for Arvato’s Solution Group IT.

After studying computer science and business administration, he joined Bertelsmann Arvato in 1995 where he has held various roles.

He has been a part of the senior management team for IT Services since 2003. In 2012 Matthias Moeller was appointed Managing Director of Arvato Systems perdata GmbH with responsibility for IT Solutions and Services in the Utilities market unit. 

On 1st April 2016, he additionally took on the role of CEO of the Arvato Systems Group.

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Dirk Kemmerer

Digital Marketing

“We must make our customers successful in order to be successful ourselves. This we achieve by helping our global customers to gain consumer insights from data, providing them with valuable knowledge about their customers’ lifestyles. In this way we maximize the efficiency and performance of their marketing and sales campaigns, which we are able to serve flexibly using our innovative IT solutions.”

Dirk Kemmerer is Head of Digital Marketing Solutions Group, which unites Arvato’s marketing, customer loyalty and campaign management businesses as well as Arvato’s end customer businesses such as the DeutschlandCard.

Born in Speyer am Rhein, Dirk Kemmerer trained as an international export trader and studied business administration in Mainz before starting his career at Arvato in December 2002. After holding successive management positions in Gütersloh, Heilbronn and Prague, from 2009 he was responsible for the management of the Arvato direct services lettershop activities. In 2011 he additionally took over management of the data-driven marketing businesses in Germany, Austria and Switzerland, before being appointed to head the Marketing Services strategic business unit in 2012, and then moving to his present role.

Dirk Kemmerer is married with 3 children.

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Country Management

Iñigo Arribalzaga

Arvato CRM Solutions Iberia and LATAM

Iñigo is responsible for CRM Solutions in Iberia and LATAM since 2010 and is member of the Arvato CRM board. With ten customer contact centers in Spain, Portugal, Colombia and Peru and over 8.500 employees, Iñigo manages the Arvato CRM delivery of a broad range of services portfolio to the main companies of the Spanish market, as well as some of the most global brands in the world from Arvato’s multilingual hubs in Lisbon and Barcelona.


He was recently appointed President of the Spanish Association of Contact Centers (ACE).

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Emilio Juaranz
Arvato SCM Solutions Spain

Arvato SCM Solutions Spain

Emilio began his career in Bertelsmann in 1989 within the Information Systems department as a programmer. A year later became part of the current Arvato SCM in which he held various functions within the area of Systems and Operations.
In 1999 he moved to Portugal as General Manager to create and develop Arvato SCM and in 2005 took the responsibility for the management of SCM in Iberia.

Emilio has over 15 years’ experience in leadership positions in Supply Chain, working for different industries to provide innovative solutions to customers

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Beatriz Calvo

Arvato Financial Solutions Spain

Beatríz is the Country Manager of Arvato Financial Solutions in Spain. In this roll, she is responsible for fostering the growth of the solution and expanding the service portfolio. She joined the company in May 2015, after a solid and successfully professional drive in the commercial and financial field, proved in her previous positions as General Manager of Retail Area and Mortgage Area in Banesto, Country Manager at PMI Mortgage Insurance and International Key Account Manager at Lindorff. Beatriz has comprehensive product and service knowledge in financial services and a vast experience within the Spanish B2B sector.

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