Social Media Monitoring
Keeping track of your feedback on social networks
Social networks offer consumers countless opportunities to talk about their experiences with products or services – both good and bad. Consequently, as a barometer of customer’s opinions, social media channelsprovide a valuable source of information for companies. Efficient monitoring allows companies to keep track of this, respond to any problems at an early stage and avoid any communication crises.
We monitor more than 100 million websites, forums and blogs, in any desired language, and analyze all entries that have a bearing on your specific issues and terms of reference. If required, we respond on an ad hoc basis, in order to take advantage of any opportunities and minimize any risks.
- Cross-media monitoring
Monitoring of all relevant social media channels including traditional print, radio and television media
- Prevention of negative communication
If desired, this includes responding to individual posts by trained communication specialists
- Extensive reporting
Comprehensive filtering and segmenting enables a rapid overview in terms of your individual questions
- A drill-down function
For a detailed view of individual posts in the commentaries