Arvato Addresses Customer Experience at the ‘Experiénce Client – The French Forum’
At the “Experience Client – The French Forum” event in La Baule, France on September 12 and 13, Arvato and "En Contact" magazine will jointly discuss pioneering developments and show how a powerful CRM package can be offered for brands - close to real life and real people.
The questions addressed will include: What is an ideal customer experience and what will customer management look like in the future? New business approaches provide inspiration: What, for example, can an e-commerce retailer teach the CEO of a major retail chain? How can experts in retail or in the luxury hotel business benefit from the experience of startups that focus on Big Data or cross channeling?
Workshop: "From customer management to customer experience"
On September 13, Arvato will host a workshop under the heading "From customer management to customer experience." It will center on CRM business solutions designed with one thing in mind: ideal customer service. The aim is to deliver on the promise of one hundred percent customer satisfaction, thereby ensuring Zero Error management across all sales and marketing processes. The focus will be on innovative technologies and process accelerators, such as new forms of media and CRM channels are here in focus.