Arvato India Wins An Award For Excellent Services
Lenovo bestows its annual "Lenovo Agency Awards" on particularly successful service partners. This year, Arvato India was the recipient of one such coveted prize: an Execution Excellence Award in "Lead Generation and Database Profiling & Management.” The Lenovo Agency Awards are presented to the marketing, PR and creative agencies that work for the company.
Arvato India has handled Lenovo’s marketing activities on the Indian subcontinent, specifically database management & lead generation, relationship marketing program management, events and promotions and fulfillment support and has very swiftly managed to persuade the new customer of the quality of its work. In the first nine months alone, Arvato India generated more than 100,000 business leads for Lenovo.
The fact that Arvato India was put in charge of organizing and carrying out the awards presentation shows the extent to which Lenovo already relies on the company’s capabilities. The event’s concept and execution were very well received by Lenovo’s management.
Arvato already has approximately 1,000 employees in India who handle call-center and marketing services and supply chain management services for business customers. Its national call-center business has developed into a particularly important growth driver for Arvato India. In the marketing services sector, Arvato is now regarded as a market leader in developing and operating marketing and sales programs for top clients from the IT and high-tech industries.