Up-/Cross-Selling
Consistently realizing sales opportunities while increasing customer value
Customer interactions often provide opportunities for selling a higher value or complementary product or service. These opportunities are rarely exploited, as the service center agents do not have sufficient information at their fingertips to allow them to identify the right offers. For us, customer service goes beyond the moment when the customer query has been dealt with; our specially trained agents consistently but discreetly utilize any potential for additional sales with the support of our special analytical tools. We focus on the value for the end customers and increase their satisfaction through individualized, tailor-made offers.
The Solution
- An individual approach
Trained employees ensure that customers are engaged individually through the most suitable channel and with the most suitable offer - Next best offer marketing
Intuitive analysis tools anticipate customer requirements before the customer is aware of their need - Targeted success monitoring
Dynamic analysis tools keep learning from successful sales and facilitate a continuous improvement process